Disclaimer: no customer service were harmed during the making of this article.

Support services are on the frontlines of the website, sometimes helping visitors even before they are registered with the bookmaker. Quality help - or absence of it - can make or break the user’s experience, can scare them away or provide a foundation for long-term mutual trust.

In short, customer support is important.

In this review we will explore the following services of the 22bet betting site:

• Phone support (nearly non-existent; sorry for the spoiler)
• Live chat
• E-mail

The review will include both the guide on how to contact appropriate services and our opinion of their quality.

Phone support

22bet doesn’t have dedicated phone support. There are no online contact numbers on their website across different locations, and not a single mention of such option.

However, if you have the 22bet app, you can try to circumvent this situation by using the free call back request available in the support section. You will have to provide your phone number and an accompanying message for your call, and even after that, there are no guarantees. While it is better than nothing, it still does not quite qualify as established phone support.

Live chat

Availability

Live chat is available on desktop, mobile and app platforms. You can use the desktop and mobile live chat without logging in, but app live chat requires user authorisation. It is likely due to how the chat is structured to act as a different page on mobile/desktop (you can freely browse 22bet pages while chatting with support, including signing in), while in the app it is an inherent function that is inseparable from the main content.
Live chat seems to really be available 24/7 without any issues; the only error that we’ve encountered was a connectivity problem when we had to continuously “regresh” the page to get the chat working.

How to find live chat?

App: go to the user screen in the upper left corner, scroll down to “Other”, choose “Customer support” in the subsection, and select the live chat option (the uppermost one).

Mobile, iOS: go to the options menu in the upper right corner (three horizontal bars), scroll down to “Support”, press once to reveal the “Consultant” option.

Desktop: lower right corner of your screen

Competence

22bet customer service specialists were able to successfully answer a wide array of our questions regarding the website navigation, but from time to time were also lacking some knowledge about in-depth betting terminology.

Average response times of live chat support were all under 5 minutes.

E-mail

Availability

E-mail support services have the following contact email addresses:

Technical support: [email protected]

Security department: [email protected]

Payments support: [email protected]

Customer feedback: [email protected]

Competence

We were very pleased with response times and quality of 22bet e-mail support. Response times were held under 15 minutes even at hours where support should have had the most traffic, and the answers were precise and constructive.

Conclusion

22bet customer experience for us was a mixed bag of feelings. On one hand, they cut down the variety of their support by excluding phone calls. On the other hand, they seem to try to compensate for it by providing 24/7 available live chat along with e-mail contact details.

Overall, it seems that the sportsbook’s focus is on the live chat, with e-mail support being a strong alternate option.